bet365 unveils partnerships with half of Spain’s La Liga clubs

first_imgShare StumbleUpon GVC hires ‘comms pro’ Tessa Curtis to re-energise media profile  August 25, 2020 Related Articles Winamax maintains Granada CF sponsorship despite bleak Spanish outlook August 19, 2020 Submit Share Betway and Dafabet grow La Liga sponsorship portfolios August 14, 2020 bet365 has announced the significant expansion of its active sponsorship portfolio, securing partnerships with half of the teams in La Liga for the coming 2018/19 season. The Stoke based operator revealed the host of deals on Wednesday, with it detailing it will sponsor: RCD Espanyol, Villarreal, Athletic Club, Real Betis, Getafe, SD Huesca, Celta Vigo, Rayo Vallecano, Real Valladolid and SD Éibar.The partnerships have been reached until the 2020 season and follow on from bet365’s sponsorship of Spanish Football coverage on Sky Sports, which expired at the end of last season and wasn’t renewed after Sky Sports lost the rights to Spanish football to UK broadcasting newcomer, Eleven Sports. The levels of investment by UK-licensed  betting operators in Spanish football sponsorship has increased in recent years, with Betway also venturing into the Spanish market to secure the expansion of its sponsorship portfolio, agreeing on successive deals with Deportivo Alavés, C.D. Leganés and Levante U.D.Furthermore, GVC Holdings European online betting subsidiary Bwin also elevated into the Spanish market recently agreeing partnerships with the three of the league’s top clubs in Valencia, Sevilla and Atletico Madrid. The Spanish football season commences this weekend, as the league looks to once again flex its overseas commercial value by hosting the Spanish Super Cup, between domestic cup runners-up Sevilla and League winners Barcelona in Morocco. The tie marks not only the first time the Spanish Super Cup has been played over one leg but also the first time it’s taken place outside of Spain.last_img read more

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Smarkets expands Strive remit supporting SBK launch

first_img Smarkets gains green light to enter Swedish market July 28, 2020 Share Share Related Articles Bookies Corner: Trump Presidency sinks as US 2020 enters its 100 day countdown July 29, 2020 Submit Bakhshi and Shaddick launch ‘Art of the Possible’ podcast tracking US 2020 developments August 10, 2020 StumbleUpon Dan Levy – SmarketsSeeking to boost coverage of its newly launched SBK ‘true price’ sportsbook product, Smarkets has expanded the remit of its partnership with sports marketing agency Strive Sponsorship.Smarkets has worked with Strive since September of last year, appointing the London-based agency to develop brand-led content-rich marketing campaigns across social media verticals, promoting its Smarkets flagship betting exchange product.Expanding Strive’s scope, Smarkets has tasked the agency with driving awareness of its new SBK sportsbook, a product which seeks to disrupt all standard engagements of traditional online wagering.The launch of SBK, sees Smarkets deliver new concepts and engagements to the betting market, such as allowing its players to directly benchmark SBK prices against competitor markets.Commenting on working with Strive, Dan Levy, Vice President, Partnerships and Communications at Smarkets, said: “Our social media output has never been better. Last year we were looking for an agency that could deliver on our desire for quality, informed, sports-betting content and we have been justified in our decision to appoint Strive.“When we were considering SBK’s social needs, Strive was the obvious choice.  Their in-depth knowledge of international sport, dedication, flexibility and appetite to constantly innovate is exactly what we look for in such a partner.” Malph Minns – StriveOperating since 2010, Strive is a specialist agency in sports marketing and brand activation, with a proven track record in developing UK nationwide campaigns for the likes of Guinness, Team Sky, British Airways and 888.Malph Minns, Managing Director of Strive Sponsorship, said: “The betting industry is highly competitive and social media plays an important role.  Therefore, to be entrusted with managing both the Smarkets exchange and SBK social presence so soon after launching our digital and content services offering is a testament to the valued expertise Strive’s business model can offer clients.”last_img read more

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Asante Kotoko beaten 2-0 by ten-man Sundowns in friendly

first_imgGhanaian champions Asante Kotoko lost 2-0 to ten-man Mamelodi Sundowns in their international friendly match played on Sunday.The Porcupine Warriors came out to face the Brazilians at the Baba Yara Stadium despite being troubled by the shocking resignation of their chairman Dr. Desmond Sarpong.Kotoko were also without their coach Mas-Ud Dramani whose future remains uncertain despite leading the side to a successful Premier League defence.The Ghanaian champions however held their own against their South African opponents throughout the first half where the match headed into recess goalless.Sundowns were however quickest off the block in the second half and forced the opening goal through Kotoko defender Smallboy Korbah.The hosts tried as much as possible to get back on level terms but their efforts were thwarted by the numerous substitutions. Sundowns also had their fair share of changes which saw Rashid Sumaila make his debut against the team he just won the Ghanaian Premier League title with.The match looked destined for a slim win for Pitso Mosimane’s side until Zungu popped up with a late strike to double the lead for the Brazilians.The win sees Sundowns win two of their three matches played on pre-season tour of Ghana.Sundowns had beaten Liberty Professionals Academy 5-0 in a training match before drawing 1-1 with Hearts of Oak last Wednesday.last_img read more

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Trial in death of former ISU golfer moved to Winneshiek County

first_imgNEVADA — The trial of the man accused of stabbing a former Iowa State University golfer to death on a local course in Ames has been moved to northeast Iowa.The judge agreed publicity in Story County could impact the first-degree murder trial of 22-year-old Collin Richards in the death of Celia Barquin Arozamena — and agreed to move it to Winneshiek County. Richards is homeless and allegedly stabbed Arozemana several times September 17th on the golf course in Ames across from Jack Trice Stadium.The trial date has been set for September 10th. He remains in jail on a five million dollar bond.last_img

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